June 6, 2024 - (Park City, Utah) Check out this great recap of the Cross Country Ski Areas Association’s (CCSAA) annual conference in Park City, Utah, April 8-10 by Jonathan Wiesel, Nordic Group International for SAM Magazine.
Hosted by White Pine Nordic, located 5 minutes from the meeting HQ at Doubletree Park City hotel, the event drew 58 attendees representing 36 entities including cross-country ski areas, suppliers, media, and related businesses.
Despite a calamitous winter that featured a mix of drought, warmth, torrential rains, and periods of intense cold in most of North America, attendance was respectably close to that of CCSAA’s 2023 conference in West Yellowstone, Mont., when 61 industry members attended representing 39 entities.
Grooming headlined the three-day agenda that was jam packed with discussions on marketing, scalable snowmaking systems, insurance, climate change etc. Attendees agreed that there is no other way to duplicate or share this knowledge resource. “The conference is a learning tool that’s unmatched in getting cross-country ski managers sharing their experience,” said Dave Eastwood of Tahoe XC and former Royal Gorge director.
Read the full report here.
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