January 28, 2024 - We are pleased to announce that the EnjoyWinter Factory Team launched its 2024 season this past weekend with great success. We participated in the SkideShe, run by the American Birkebeiner Ski Foundation. This women’s only camp and race weekend is title sponsored by two key EnjoyWinter retailers, GearWest and Riverbrook.

Factory Team athlete Annika Landis did our brands proud by sharing her expertise as a coach for the camp and then dominating the 30 km freestyle race. Annika won the 30km event with an impressive victory. Our staff also assisted our two retailers’ outfit participants and waxed 44 pairs of participant skis with rave reviews.

People were very excited to see the Factory Team back participating with America’s skiing community. As we explained to one person as to why we brought back the Factory Team, The Factory Team is about ski community involvement. It is about “How do you do, rather than, how did you do?”

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